Website performance with JordanVoth.com
At 22Slides, we pride ourselves on offering the best tools for photographers to showcase their work in the most stunning manner possible. Our platform ensures your work is displayed larger and at higher quality without compromising website speed, performance, or SEO.
Recently, we had the opportunity to prove just how powerful our platform can be when one of our longtime customers, Jordan Voth, returned to 22Slides after a brief stint with WordPress.
Application Load Times
Jordan's old site was already fast. If hosted on a fast server with proper caching systems installed, WordPress can perform relatively well.
Still, Jordan's site performs significantly better on 22Slides, enjoying around 45% faster page loading times on average.
| Platform | Page Ready (avg) | Page Loaded (avg) |
|---|---|---|
| WordPress | 510ms | 873ms |
| 22Slides | 288ms (44% faster) | 452ms (48% faster) |
A couple milliseconds doesn't seem like much, but it adds up fast to make the difference between a website feeling snappy or sluggish.
Image Download Speed
This is where we saw the biggest improvement, due to our industry leading image processing and CDN asset hosting. WordPress sites typically store all your images on the same single server as your application, while our CDN saves copies of your files at over 200 locations around the world, ensuring super speedy delivery, no matter where your vistors may be.
Our default image settings are much higher-quality than most other websites, while only increasing the average filesize a moderate amount. Even with larger images, though, we saw almost 80% faster image download speeds.
| Platform | Image Size (avg) | Download Time (avg) |
|---|---|---|
| WordPress | 717kb | 1,414ms |
| 22Slides | 1,000kb | 292ms (79% faster) |
When pages have dozens, or even hundreds of images on them, this already huge deficit per file adds up to create an entirely different experience for your viewers.
Lighthouse Audit
Jordan's WordPress site was well constructed and followed best practices in the areas of accessibility, markup, and SEO. Still, there's room for improvement.
We were able to improve most metrics almost instantly, due to the fact our system is unrelentlessly designed to follow best-practices and be optimized for maximum efficiency.
Conclusion
Switching to 22Slides not only enhances website performance but also offers a superior viewing experience for your audience, all while making things easier to manage.